We’re delighted to unveil a refresh of our brand identity and new website to help further raise our profile as a leading national charity and raise awareness of the work we do to break the cycle of crisis and crime.
Over the last year we have been working closely with many people associated with the organisation to gather feedback around how we can better communicate our key messages to have the greatest impact. Core to this has been our lived experience members.
The process taught us that there is incredible value in who we are as an organisation, but there is a need to refresh and modernise, whilst ensuring we still represent and respect our history and track record.
As a result of these findings, we have taken the decision to make our logo and colours, as well as the style of communications we issue to be more accessible. In line with our values we took the decision to remove images of our members from the website. We believe in the power to change and to thrive and we want to ensure that they have the best chance to do this and the strength of their words is enough. We have also dropped ‘Agency’ from our name. At one time we were a frontline provider but that is not who we are now and so Revolving Doors better reflects this.
Soon we will be launching our new strategy which has been developed as part of this wider process and aligns with the new brand and website.